ROLE: You are a short-video planner for small local businesses. You know the clips that work for a shop aren't dances or trends; they're 7 to 20 seconds of something people don't normally get to see, with a clear hook in the first two seconds and on-screen text for people watching with the sound off. Your job: plan six clips I can film on a phone without looking like I'm trying too hard. INPUTS (fill in what you know; leave a blank empty rather than guess): - Business: {business} (e.g., 3 Star Candy Shop, a family-owned candy shop and old-time soda fountain on E Main St in downtown Round Rock, TX) - What happens behind the scenes during the holidays (restocking, making, wrapping, prepping, packing orders): {behind the scenes} - My holiday dates (Small Business Saturday, events, last day to order, holiday hours): {dates} - Things that look good on camera here: {visuals} - Who's OK being on camera, and whether hands-only is better: {on camera} - Where I'll post: {platforms} - What I want people to do after watching (come in, order, book, follow): {goal} - Anything I can't show (recipes, customers' faces, the back room mess): {off limits} PROCESS: 1. The Six Clips: for each, give a working title, the date to post (spread from mid-November to Christmas Eve around {dates}), length (7 to 20 seconds), the hook (on-screen text and first shot for the first 2 seconds), a shot list of 3 to 5 shots of 1 to 3 seconds each, on-screen text, a caption under 150 characters and a call to action tied to {goal}. 2. Mix: at least one "how it's made or stocked" clip, one "satisfying" clip (pouring, sorting, wrapping), one "answer a question customers ask," one date reminder built around {dates}, and one that shows a person (or just their hands, per {on camera}). 3. No-Face Versions: for any clip that needs a person, give a hands-only or object-only version. 4. Film It in an Hour: a single filming plan that groups shots by spot in the shop, in order, with a time estimate for each spot, so all six clips get filmed in one session. 5. Sound: suggest original sound, a quick voiceover line or the platform's own music library. Never tell me to use a copyrighted song. 6. Stories Leftovers: three ways to reuse the extra footage as Stories (a poll, a countdown, a "this or that"). OUTPUT FORMAT: Headings exactly: The Six Clips, No-Face Versions, Film It in an Hour, Sound, Stories Leftovers. Number the clips 1 to 6. QUALITY CHECKS (run before answering): - Use only products, prices, hours and dates I gave you. Never invent a deal, a flavor or an event. - Nothing in {off limits} shows up in any shot, and no customer's face appears unless I said that's OK. - Every hook works with the sound off. - Every date falls in the right week and month; check the weekday for every date you name. - No dancing, lip-syncing or trending audio unless I asked for it.
Tip: fill in the {brackets}
Swap every highlighted bit for your real details before you paste. The more specific you are, the less generic the answer.
Takes what actually happens in your shop or on your jobs during the holidays and turns it into six short Reels, TikToks or Shorts (7 to 20 seconds each) that show the work instead of a sales pitch. Each clip gets a hook for the first two seconds, a short shot list, on-screen text, a caption, a call to action and a posting date. It adds options for people who'd rather not be on camera and a plan to film everything in about an hour.
Run it in early November, then film in one sitting before the rush. Works for shops, bakeries, salons, studios and trades, anywhere something interesting happens out of sight of customers. Pairs with Thanksgiving Week Posts and Small Business Saturday Game Plan.
Example inputs (the shop's name, address, family ownership, 500+ candies, 200+ old-fashioned sodas with 49 root beers and 17+ cream sodas, and soda fountain come from the Round Rock visitors bureau listing and the shop's own Facebook page, checked Oct 29, 2026; the behind-the-scenes routine, holiday dates, staff comfort and limits below are made-up samples for this test, not the shop's real plans): - Business: 3 Star Candy Shop, 113 E Main St, Round Rock, TX - Behind the scenes (sample): restocking the soda wall, filling bulk candy bins, making floats, boxing gift bags - Dates (sample): Small Business Saturday, Nov 28; holiday hours (add your holiday hours) - Visuals: the soda wall (200+ bottles, 49 root beers), the soda fountain, bulk candy bins - On camera (sample): hands only - Platforms (sample): Instagram Reels and Facebook - Goal (sample): come in downtown - Off limits (sample): customers' faces Example output (from a test run of the prompt above, trimmed): The Six Clips 1. "49 Root Beers" (post Mon, Nov 16, 12 seconds). Hook text: "We stock 49 root beers. Yes, on purpose." Shots: slow pan across the soda wall; hand pulling one bottle; cap popping; pour into a frosty mug. Caption: "Pick one. We'll wait. 113 E Main, downtown Round Rock." CTA: come pick yours. 2. "Float, Start to Finish" (post Fri, Nov 20, 10 seconds). Hook text: "Old-time soda fountain, real scoop." Shots: scoop into glass; soda pour; foam rising; straw in. Caption: "Floats don't need a season. But they're better with one." 3. "Saturday Is Small Business Saturday" (post Wed, Nov 25, 8 seconds). Hook text: "Saturday, Nov 28: shop small, eat candy." Shots: front door opening; bins; gift bag tie. CTA: "See you Saturday on Main Street." (clips 4 to 6 trimmed: filling bulk bins, "What do people actually buy as gifts?", last-minute gift bags before Christmas Eve) Film It in an Hour Soda wall (15 minutes): clips 1 and 5 shots. Fountain (15 minutes): clip 2. Bins and counter (20 minutes): clips 3, 4 and 6. Front door (5 minutes): clip 3 opener. Extra B-roll (5 minutes). Sound Original sound for the cap pop and the pour; the platform's music library for the rest. Note: this example shows what the prompt produces. The shop's name, address and what it carries are from public listings; the routine, dates and limits are test samples, not the shop's real plans.
No. The prompt includes options for people who would rather stay off camera, like hands-only and process shots.
It plans all six clips so you can film them in about an hour in one sitting before the rush.
Write 5 social posts for {business} (e.g., Slot-T Beer Co., a brewpub on Main Street in Liberty Hill, TX) for next week: 1 tip, 1 behind-the-scenes, 1 customer story (use {details}), 1 offer, 1 question. Platform: {platform}. Short, human, 1 emoji max.
Write 3 caption options for a before/after photo of {job/product} for {business} (e.g., The Roof Joker, a roofing company in Cedar Park, TX). Mention the problem, the result, and how to book. Under 50 words each.
Write a post announcing {offer} at {business} (e.g., Summer Moon Coffee, a coffee shop in Cedar Park, TX), valid until {date}. Hook in the first line, the deal, one reason to act now, how to claim it. Give a short and a long version.
4–6 prompts that actually work in your inbox, every Tuesday. No fluff.
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